
Essentials of Private Markets
Learn how assets such as private real estate, credit, and equity can fit into investment portfolios.
What are Private Markets?
Private markets can offer investors access to assets, opportunities
and strategies unavailable through public stocks and bonds.

Private equity funds invest in non-publicly traded companies, ranging from startups to large private enterprises.

Private credit funds issue corporate loans and other credit instruments that do not involve a traditional bank and are not publicly traded.

Private real estate funds invest directly in real estate properties ranging from warehouses to apartments.
Why Private Markets?
Private markets may provide attractive return opportunities, as well as more
portfolio diversification and lower volatility than publicly listed securities.1
allocating to private markets
Allocating to asset classes such as private equity, private real estate, and private credit can reshape the risks and returns of investment portfolios.
alternatives exposure
Individual investors are typically underallocated to alternatives, which includes private markets, compared to institutional investors.
allocating to private markets
Allocating to asset classes such as private equity, private real estate, and private credit can reshape the risks and returns of investment portfolios.
alternatives exposure
Individual investors are typically underallocated to alternatives, which includes private markets, compared to institutional investors.
Dig deeper into the fundamentals of
private market asset classes.
Private Equity
Driving fundamental improvements
in businesses over the long term.
Real Estate
Real estate has historically offered current income
to investors and may appreciate in value over time.
Credit
An attractive alternative investment
for investors looking for yield.
Secondaries
Once a niche, secondary private equity
has grown into an evolved asset class.
- There can be no assurance any alternative asset classes will achieve their objectives or avoid significant losses. Diversification is not a guarantee of either a return or protection against loss in declining markets.